FAQ
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What is Hoopoz and what does it offer?
Hoopoz is an AI platform that monitors affiliate and creator ads for legal violations, detects illegal competitor ads, and automatically removes them from Meta and Google. It is built for regulated industries including Pharma, Insurance, iGaming, Finance and Fintech.
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How do I monitor what ads my affiliates are posting?
Hoopoz automatically scans every video, audio track, image and caption your affiliates post across TikTok, YouTube, Instagram, Meta, Twitch and more — in real time. You get a single dashboard showing every ad running under your brand, who posted it, and whether it is compliant.
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How do I report non-compliant competitor ads on Meta and Google?
Hoopoz Reclaim automatically detects non-compliant competitor ads, builds a legally structured complaint pinned to the exact regulation it breaks, and submits it directly to Meta or Google on your behalf. Takedowns happen in hours, not weeks.
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Can Hoopoz detect missing FTC disclosures in influencer videos?
Yes. Hoopoz scans both audio and visual elements of every video to detect missing FTC disclosures, undisclosed sponsorships, and illegal claims. It flags violations in real time so your compliance team can act before a platform or regulator does.
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How do I find out which influencers are working with my competitors?
Hoopoz scans competitor ads, affiliate content, and public creator posts across all major platforms to identify which influencers and creators are partnered with competing brands. This intelligence feeds directly into your own creator recruitment strategy.
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What industries does Hoopoz serve?
Hoopoz is purpose-built for regulated industries where non-compliant advertising carries the highest legal and financial risk — Finance, Fintech, iGaming, Sports Betting, Pharma, Supplements, Insurance, Crypto and CFD Trading.
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How does Hoopoz remove illegal competitor ads?
Hoopoz Reclaim uses a proprietary legal knowledge base covering FTC, DSA, FCA, EMA and ASA regulations across 20+ jurisdictions. When a violation is detected, an AI enforcement agent automatically generates a legally structured complaint and files it with the relevant platform or regulator — triggering a mandatory takedown.
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What platforms does Hoopoz monitor?
Hoopoz monitors TikTok, YouTube, Instagram, Meta, Google Ads, Twitch, Kick.com, Rumble, X and Snapchat — with more platforms added regularly. All monitored content is accessible from a single compliance dashboard.
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How is Hoopoz different from BrandVerity or BluePear?
BrandVerity and BluePear monitor paid search only — Google and Bing. Hoopoz monitors everything: video, audio, image and paid ads across all major social and video platforms. Hoopoz also goes further with automated legal takedowns, FTC disclosure detection, and influencer discovery built into the same platform.
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How quickly does Hoopoz detect a compliance violation?
Hoopoz scans content daily with real-time alerts for high-severity violations. When a competitor ad violation is detected, the automated takedown process begins immediately — from detection to removal typically takes hours, not days or weeks.
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Does Hoopoz work for brands outside the US?
Yes. Hoopoz covers regulations across 20+ jurisdictions including FTC (US), FCA (UK), EMA (EU), ASA (UK), DSA (EU) and more. Content is monitored in multiple languages and across global markets.
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How much content has Hoopoz scanned?
Hoopoz has scanned over 3 million videos, analysed 6.4 million ads, and flagged over 200,000 violations to date. See full details on our Facts page.
What video formats can Hoopoz support?
MP4 (MPEG-4 Part 14)
Yes
FLV (Flash Video)
Yes
RTMP (Real-Time Messaging Protocol)
Yes
AVI (Audio Video Interleave)
Yes
MOV (QuickTime File Format)
Yes
WMV (Windows Media Video)
Yes
HLS (HTTP Live Streaming)
Yes
WEBM
Yes
M3U8
Yes
HEVC (High Efficiency Video Coding)
Yes
MKV (Matroska Container)
Yes
Image Recognition
Hoopoz employs OpenCV and PyTorch to automate image recognition. OpenCV excels in image processing, while PyTorch enables advanced neural network models for precise analysis. This combination empowers us to expand our recognition capabilities beyond logos to monitoring disclaimers and text information in images and videos.
What image formats can Hoopoz support?
JPEG
Yes
BMP (Bitmap Image File)
Yes
WEBP
Yes
PNG
Yes
GIF
Yes
TIFF (Tagged Image File Format)
Yes
APNG (Animated Portable Network Graphics)
Yes
RAW
Yes
M3U8
Yes
FLIF (Free Lossless Image Format)
Yes
SVG (Scalable Vector Graphics)
Yes
MNG (Multiple-image Network Graphics)
Yes
SWF (Shockwave Flash)
Yes
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Can Hoopoz detect brand logos in images and videos?
Yes, Hoopoz has the capability to detect brand logos in both images and videos.
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Can Hoopoz detect keywords, disclaimers in the images and videos?
Hoopoz enables image-to-text extraction and supports the recognition of keywords, disclaimers, and any textual information present in supported video and image formats.
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Can Hoopoz determine if content is brand safe?
Hoopoz allows clients to define safety keywords, and based on these, it can determine whether the video or image adheres to brand safety standards.
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Can Hoopoz determine if a promotional offer is shown on the video or image?
Yes, Hoopoz is capable of identifying promotional offers displayed in both videos and images.
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Can Hoopoz determine if an underage person is shown in the image or video?
Hoopoz's object recognition capabilities cover various objects including people of different ages. Initially, we recommend starting with detecting up to 5 objects, such as determining if a person is underage. Users can provide feedback on correct or incorrect identifications to help improve the model over time.
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Which Hoopoz plan covers image and video sources?
The Hoopoz Pro plan includes coverage for both image and video sources. Pricing for the Hoopoz Pro plan starts from $999 per month and varies based on creator limits.
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How frequently the content is scanned?
Daily. We ensure fast & accurate results.
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Can Hoopoz discover which creators my competitors work with?
Yes. Hoopoz identifies which creators are working with your competitors by scanning public content, ads, and our database of profiles.
Our AI analyzes competitor ads, hashtags, and affiliate journeys across TikTok, Instagram, and YouTube to extract creator profiles linked to competing brands. This gives you a clear view of who they partner with, how those creators perform, and new opportunities to grow your own campaigns.